다우바이오메디카

Market Sensing

Dow senses the pulse of the times and reads the flow.

We sense customer needs and technology trends and are continuously learning so we can react appropriately.

Our motto

Death valley story

Death Valley, a national park in eastern California, has long been known for its seemingly dead appearance without a single blade of grass.
But something strange happened in 2004
Short-lived but heavy rains caused the salt flats and sand dunes in the valley to be carpeted in colorful blooms.
Locals started calling it the “superbloom” Death Valley wasn't actually dead. The seeds were just waiting for rain.
Likewise, market development requires insight into what customers’ “unmet needs” are and how these needs manifest themselves in the market.

Dow has been developing markets to contribute to improvement of customer’s
medical practices through providing a better solution for unmet needs in the market.

Product import and management

We import in vitro diagnostic medical devices from overseas manufacturers.
To this end, we ensure the safe and smooth import of products by implementing
import procedures, dealing with customs duties and related regulations,
and guaranteeing quality control. We also perform logistics
and inventory management related to the distribution of products.

Regulatory compliance and
certification

We play a role in ensuring the legality and safety of products by complying
with domestic laws and obtaining any necessary certifications.
This is important to satisfy the requirements of both domestic
users and regulators.

Marketing and sales

We are responsible for the marketing and sales of products.
To this end, we develop and implement promotional activities and educational
programs to inform domestic users of product features and the benefits of using them.
We promote product sales by concluding contracts with medical institutions,
research institutes, hospitals, etc. and establishing a distribution network.

Technical support and
service provision

We provide technical support and after service for the products we supply.
We provide users with training and support on product installation, usage,
maintenance, repair, etc. to help them use optimize usage of the product.
We are also responsible for providing customer support and troubleshooting for
quality issues and technical issues.

Market research and
competitive analysis

We conduct market research and competitive analysis to determine
the market position and competitiveness of products.
Through this, we develop marketing and sales strategies
and highlight differentiation from competitors.

Market development

New testing methods may be unfamiliar in clinical settings,
so detailed information must be available.
The process of organizing cutting-edge technologies, conveying to customers
how they can be used in clinical settings, and sharing best practices
with other hospitals are at the core of our market development capabilities.